Flow - About us

We are Flow

We chose our brand name thoughtfully because we love the feeling of flow: a mental state in which everything seems to fall into place and things get done with surprisingly little effort. This is why our founders were drawn to the field of product development: making digital products feel seamless, delightful, and worthwhile to use.

As product experts, our founders were astonished that, although money makes the world go round, the accompanying fintech products often disappoint users. They’re developed solely from a business point of view, without including a customer’s perspective as well. They cover the basics but often miss out on exciting features that let people manage their money effortlessly and intuitively. In the world of finance, few digital products truly inspire.

That’s why we’ve decided to bring our product experience to finance. But not by merely revamping an interface or creating a superficial design for an existing digital product. As we mentioned before, every element needs to fall into place to create a state of flow. So we set out to develop fintech products from scratch:

We’ve partnered with banks like Adyen, to offer you a Banking as a Service solution. It helps brands in the finance space to offer financial solutions themselves.
We help neo-banks and other financial services seamlessly integrate our money automation solutions, enabling their customers to regain control of their money magically.
Traditional banks’ PSD2 APIs are often glitchy and cumbersome. We’ve found solutions to make ‘open banking’ as good as it can get.
All this is made possible by our own ‘FlowOS’: a software middle layer creating fertile ground to build you anything our customer-centric minds can think of.

As everything needs to fall in place, we don’t stop when our product is implemented. To create a truly successful commercial future, we help with your go-to-market strategy, sales, and marketing as well.

The future never ceases to challenge us. But whatever we invent in the finance space, we’ll always aim to offer delightful products that enable financial services companies to amaze their customers. We are Flow. And we help you wow your customers, to win them over.

Flow. Wow to win.

We are Flow

We chose our brand name thoughtfully because we love the feeling of flow: a mental state in which everything seems to fall into place and things get done with surprisingly little effort. This is why our founders were drawn to the field of product development: making digital products feel seamless, delightful, and worthwhile to use.

As product experts, our founders were astonished that, although money makes the world go round, the accompanying fintech products often disappoint users. They’re developed solely from a business point of view, without including a customer’s perspective as well. They cover the basics but often miss out on exciting features that let people manage their money effortlessly and intuitively. In the world of finance, few digital products truly inspire.

That’s why we’ve decided to bring our product experience to finance. But not by merely revamping an interface or creating a superficial design for an existing digital product. As we mentioned before, every element needs to fall into place to create a state of flow. So we set out to develop fintech products from scratch:

We’ve partnered with banks like Adyen, to offer you a Banking as a Service solution. It helps brands in the finance space to offer financial solutions themselves.
We help neo-banks and other financial services seamlessly integrate our money automation solutions, enabling their customers to regain control of their money magically.
Traditional banks’ PSD2 APIs are often glitchy and cumbersome. We’ve found solutions to make ‘open banking’ as good as it can get.
All this is made possible by our own ‘FlowOS’: a software middle layer creating fertile ground to build you anything our customer-centric minds can think of.

As everything needs to fall in place, we don’t stop when our product is implemented. To create a truly successful commercial future, we help with your go-to-market strategy, sales, and marketing as well.

The future never ceases to challenge us. But whatever we invent in the finance space, we’ll always aim to offer delightful products that enable financial services companies to amaze their customers. We are Flow. And we help you wow your customers, to win them over.

Flow. Wow to win.

We are Flow

We chose our brand name thoughtfully because we love the feeling of flow: a mental state in which everything seems to fall into place and things get done with surprisingly little effort. This is why our founders were drawn to the field of product development: making digital products feel seamless, delightful, and worthwhile to use.

As product experts, our founders were astonished that, although money makes the world go round, the accompanying fintech products often disappoint users. They’re developed solely from a business point of view, without including a customer’s perspective as well. They cover the basics but often miss out on exciting features that let people manage their money effortlessly and intuitively. In the world of finance, few digital products truly inspire.

That’s why we’ve decided to bring our product experience to finance. But not by merely revamping an interface or creating a superficial design for an existing digital product. As we mentioned before, every element needs to fall into place to create a state of flow. So we set out to develop fintech products from scratch:

We’ve partnered with banks like Adyen, to offer you a Banking as a Service solution. It helps brands in the finance space to offer financial solutions themselves.
We help neo-banks and other financial services seamlessly integrate our money automation solutions, enabling their customers to regain control of their money magically.
Traditional banks’ PSD2 APIs are often glitchy and cumbersome. We’ve found solutions to make ‘open banking’ as good as it can get.
All this is made possible by our own ‘FlowOS’: a software middle layer creating fertile ground to build you anything our customer-centric minds can think of.

As everything needs to fall in place, we don’t stop when our product is implemented. To create a truly successful commercial future, we help with your go-to-market strategy, sales, and marketing as well.

The future never ceases to challenge us. But whatever we invent in the finance space, we’ll always aim to offer delightful products that enable financial services companies to amaze their customers. We are Flow. And we help you wow your customers, to win them over.

Flow. Wow to win.